Case study 1
PayFac offering services to micro and small businesses
Objective
A leading acquirer in LAC was looking to extend their card proposition to micro merchants by establishing a PayFac.
Approach
- Data gathering
- Market examples of PayFacs operating in South America and other markets. Local acquirer/competitor offerings
- Acquiring best practice covering commercial, operations and acquirer risk management
- Workshops to explain material and answer questions
- Development of final proposition covering commercial rate ranges, MVP and high-level implementation plan
Result
The engagement served to develop a future-state PayFac model and helped the acquirer build their proposition, ensuring the different stakeholders had a strong understanding of the key drivers/challenges in their part of the acquiring business e.g. risk, chargebacks, sales, card scheme compliance etc.
Case study 2
SaaS
Objective
To support a global payments company in developing its European eCommerce SMB and SaaS partner go-to-market plan and partnership model.
Approach
Following a detailed set of data gathering interviews with key stakeholders, PSE created content for and subsequently facilitated a series of workshops over several months. These workshops included target partner definition, assessment of the strategic changes to the UK partner landscape, competitor analysis, persona creation, proposition development, MVP and roadmap development and product/capability gap analysis. All of the above allowed key work packages to be identified and a high-level implementation plan agreed. The project was supported by a detailed Target Addressable Market (TAM) and revenue pool financial modelling.
Result
The project supported a successful eCommerce product launch and set out practical ongoing actions to maximise the partner opportunities.