The past few years have seen a sea change in how merchants want to consume their payment services, with more merchants having a clear interest in switching to software platforms away from traditional payments providers.

The success of large SaaS US leaders in embedded payments have shown that it is possible to drive significant revenues from payments. However, our research highlights that the biggest constraint in the market is not merchant demand, but SaaS platforms’ ability to sell payments.

As such, we were very pleased to support Unipaas, the payments provider empowering SaaS platforms to create tailored payment journeys for their specific customers and sector needs, in bringing the market’s lessons learned together in a how-to guide to help software players capitalise on the rapidly expanding payments opportunity.

Report contents:

Unlocking value – A three step journey

1. Sizing the payments opportunity

2. Designing a compelling payments offer

3. Launching and scaling a payments offer

Download the how-to guide for SaaS platforms